Analytics that show where your money is working
Most small businesses can’t say which channel brought in last month’s customers, so budget gets spread thin. We set up accurate tracking and report on it in plain English, so every pound goes where it’s proven to work.
What it does for your business
Know where enquiries come from
See which searches, ads and pages bring in calls and form enquiries.
Know what each one cost
Spend and results side by side for every channel, not a pile of separate dashboards.
Spend with confidence
Clear reports that show where next month’s budget should go.
What’s included
Pick what you need. We’ll tell you which of these will make a real difference for your business, and which would be a waste of your money.
- Google Analytics Setting up GA4 to track the things that matter to your business.
- Google Tag Manager Managing tracking tags without touching your site’s code.
- Conversion tracking Counting the calls, forms and bookings your site brings in.
- Heatmaps Seeing where visitors click, scroll and lose interest.
- User behaviour analysis Understanding how people actually use your site.
- Performance dashboards Your key figures at a glance.
- Custom reporting Reports built around the numbers you care about.
- A/B testing Proving which version of a page performs better.
- Event tracking Measuring clicks, downloads, video plays and more.
- Call tracking Knowing which channel made the phone ring.
- Attribution analysis Giving credit to the channels that really bring in sales.
- Data audits Checking your existing tracking is accurate and complete.
Where it’s included Conversion tracking and a monthly performance report come with the Scale monthly plan and above. Google Analytics and Search Console are set up with the Growth website build and above. Compare packages
Part of one system
This is step 5 of 5 in how we run your marketing. Each step makes the others cheaper and more effective.
Previous: step 4 Never lose a lead
Next: back to step 1 Get in front of the right people
Find out where your budget is going
Get a free audit of your website and marketing. We’ll show you what’s working, what isn’t and where money is being wasted. No hard sell, no obligation.
Prefer email? [email protected]. We reply within 24 hours on business days.
How the free audit works
- Tell us about your business. The form takes about two minutes.
- Free diagnostic report. What’s working, what isn’t and where money is being wasted.
- A tailored plan within 72 hours. Clear scope and clear costs.
- Your call. Have us do the work, or use the report to do it yourself.